FanPost

Coors Field Concessions Scouting Report: Camarena Loft


As part of my opening day experience, I wanted to make sure to check out the new tequila bar on the right-field mezzanine. As you may have heard, as part of the Rockies continuous efforts to improve the concession options at the ballpark (and create additional revenue opportunities) they have converted the center-field end of the mezzanine into a destination for drinkers. Familia Camarena Tequila stepped up to the plate, and made their product the signature offering. Sounded right up my alley...

First, I'll describe the space. Obviously, any tequila bar worth the name needs a bar first. It is large and L-shaped. To give you a idea of the scale, on opening day they had 8 bartenders working behind the bar without constant collisions. There are a limited number of stools at the bar, as well as spots to deal with walk up traffic. There are 10 TVs at the bar, since you have your back to the field while ordering. The side facing the Rockpile is a solid wall of windows to give you some shelter from the wind, or other elements, for days not as perfect as April First was. In the bar area proper, there are not a lot of seats...and I'm pretty sure that's by design. More on seating in the Loft after the jump...

There are seats in the Loft...it's just that they are ticketed, like other seats in the stadium. The Loft is sort of a combo of outfield seats and the suite. There is bar service available from your seat with a couple of waitresses working the opener. Seats are available on 3 different rail spots with a counter to sit your drink and other goodies. The front 2 rails are out front enough that they are in the sun, if you like that; most the seats are under the upper deck, which provides some nice shade while keeping you very much outside. Most of the seating is available at 4-top tables. So you and 3 friends can enjoy the game in a very social and comfortable setting.

So I imagine some of you are thinking...what does all this cost? The Rockies appear to be unsure how well this concept if going to work, so at this point they are only selling the April and May games. But the pricing for those games are pretty drinker friendly. Excepting the Classic games, the seats are $40 each...but they come with a $20 "power ticket" which you can use at the bar, or most concession stands in the ballpark. (The Classic games, which means the Cubs series at this point are $60 with the same $20 power ticket.) For a net $20, the only nicer seats in the ballpark are the King Soopers tix.

One of the other interesting offerings is the upgrade option. Say you get to the ballpark with a $30 ticket and a powerful thirst. Head up to the Loft, and as long as seats are available, they'll upgrade your ticket for the difference in price, and still give you the power ticket credit. That's a pretty good deal. The Loft is also available for private parties iF you and 126 of your closest friends or co-workers need a night out. In that case the Loft will be closed to other patrons.

Thanks for sticking with me this long. I was obviously impressed. I'm will be looking for these seats at the games I get to this year. One other thing...these seats are not available at King Soopers/TicketsWest, or online. You need to call the Rockies ticket office for these.

Eat. Drink. Be Merry. But the above FanPost does not necessarily reflect the attitudes, opinions, or views of Purple Row's staff (unless, of course, it's written by the staff [and even then, it still might not]).

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